Writing effective job ads
Writing an advert for a job posting enables you to provide more information than the costs of newaspaper advertising allow.
When writing job adverts, follow these simple strategies to improve the quality of responses you receive and decrease your time to employ.
Be Specific
A short ad with no clear definition of job requirements will see you undated with applications and emquiries. To avoid this, state that requirement clearly. Writing specifically will require more thought and effort, but by helping job seekers to understand your needs, you'll reduce the number of applications from unqualified candidates and ultimately save more time than you spend.
Be Clear
Make sure the requirements and job duties are easy to understand.
Be Up Front
Dissuade potential job seekers from speculative applications by adding a statement explaining that your requirements are firm. For example: “Please read the qualifications for this position carefully. The successful applicant will have to get up to speed quickly and therefore, we will only consider those who meet all the criteria listed above.” This won't stop everyone, but it will deter people who are unsure whether you're serious about your stated requirements.
Be Demanding
Don't make the application process too easy. Instead of just asking for a CV, include specific questions to be addressed at the time of application. Qualified candidates will be excited to have the opportunity to stand out from the crowd, while casual applicants will be less willing to put in that much effort for a long-shot application.
To be successful in your recruitment efforts, you must constantly adapt your strategies to suit the market. By creating specific, clear job postings and an application process that requires effort on the part of the applicant, you can reduce the number of unqualified candidates and increase your chance of making the right hire quickly.